As what Michael always says,
meeting with clients at W+K is more like sharing.
That's true. All of us work in a team,
anyone can speak anytime to give input into the project.
Procedures of meetings I usually had at agencies in Hong Kong...
Lead-in by Client servicing people > Preamble by Creative Director > Selling concepts by copywriter and art director > Q&A session to address clients' concerns
It's more like a show,
every person has his own position and role.
Posted by gwen at 3:11 AM