8.1.07

London 096


At 6:00 a.m., I managed to finished two storyboards with computer
eventually. It was the first time in my life to use foam board.
There were air bubbles between the layouts and the board no matter
how many times I tried. I didn't know what to do.
I sat on the floor and cried at the empty office.

London 095


I guess I join in the middle of the project,
that's why the schedule is so tight.

However, this always happens in Hong Kong.
The most crazy experience I had was a pitch I did in Grey.
ECD fixed two TV ideas at 12:00 at night.
Meeting with the client would be held at 9:00 the next morning.
I was left with two freelance visualizers for the pitch.
I was just in my fifth month in advertising after graduation.

Sam Chung, ex-ECD of Grey who gave me the first offer in advertising.
People suspected that either we're relatives or he's gone crazy.

London 094


oh, no, there will be a meeting with the client on Tuesday.
(It's Friday already) Michael suggests me to relax.
He puts his head in hand and says this with a tender smile.

The true reason for the worried look on my face is that I've paid for the
train tickets and hostel to Scotland already. Sigh, I probably won't be able to go to Ron Mueck's exhibition there now.

London 093


When I'm awake from the past, professor Cheung appears again?
I wonder why they like to sit in this way, is it really comfortable?

Rabbit: Forget it! People with short legs can never understand.

2.1.07

London 092


Facing the new environment, I can't stop looking back.

One moment, I analyse and spot the difference between
the new and old one logically; The next moment,
I feel emotionally disturbed by old memories.

ar.......I can't tell what's happening!!!

London 091


I still remember what Professor Steven N S Cheung told us
during the first lecture. He said the knowledge inside textbooks
isn't what we need, it's more important to learn the
thinking of the best professors.

Agree! Also, Economics is a social sciences studying the
consuming behaviour of human beings.
Again, I can't see any problem with my choices!

London 090


(from wikipedia: Steven N S Cheung, a Hong Kong born economist, specializes in the fields of transaction costs and property rights.)

London 089


woo... would be great if everyone could think in this way!

My background of majoring Economics and Finance in university gave
me a hard time in my first few years in advertising as an art director.
I had to work extra hard to be treated equally.

I enjoy thinking, that's why I've chosen Economics;
I enjoy thinking, that's why I've chosen advertising,
What's the problem?

London 088


After the meeting, I go back to my seat.
Michael and I sit opposite to each other.
I ask him whether another girl in the meeting is
art-based or copy-based

London 087


confession:
I did have the experience of disliking the account that I was
working on. Treated it as if a dog which has just shitted,
I wished I could kick it out.

Are you sure I can do whatever I want?
This sounds so familiar to me.
Every time I was told " It's advertising, not arts!" at the end.

London 086


Briefing to gwen

I can recognize Michael only,
I can't remember the names of others and what each of them does.
But I can see that they are all excited and passionate.
Yakult sounds as their babies. They seem like a group of housewives
discussing what's best for the babies. Which one is better,
infant formula or breast milk. Any good nursery in the area?
They are longing for the bright future of the babies!

27.12.06

London 085


I feel a character in video games.
Not sure what tasks to be given next.
Not sure what will happen and who will come next.
All I need is to follow the instructions on screen. I'm so excited!

London 084


When I'm waiting for the third tall person,
there is a notice popping up on the screen.

London 083


The second one is PA Louise,
she comes to show me how the email system works.
Extremely tall and beautiful!

London 082


The first person I've met is the art director sitting next to me.
Extremely tall, he looks as if he can kill people.

London 081


Tour guide Sophie shows me round the office after
picking me up at the reception.
The first point is the kitchen in the basement. precisely,
the shelf with different kinds of spreads and bread.
She brings me here before letting me put down my bag somewhere.
it must be very important! Are they manna for creativity?

London 080


A tour of W+K starts here. ( Highlight : Culture Shock )

21.12.06

TAG - about me 5


I always don't touch in with Oyster card unless I see a ticket officer getting onto the bus.

TAG - about me 4


I like reality TV shows. Apprentice, Big Brother, Super Nanny, Property Ladder...

TAG - about me 3


I don't enjoy Turkish Bath.

TAG - about me 2


I use Deep Hydrating Mask from Neutrogena.

TAG - about me 1


I farted in front of Qin Shi Huang's Terracotta Army in Xian in 2002.

(I'm tagged by onewomanrunning , so I have to tell five things that you don't know about me. Here you are!)

19.12.06

London 079


He asks whether I'm interested in a project for Yakult,
see whether I can make something new, for two or three weeks.
We agree on the pay.
Then he suggests me to go at 9:00am the next morning.

Chinese like to internalize our emotions more.
It's not easy for us to say this out.
But I screw up my courage and tell him how I feel.

London 078


The next day, at around 3pm, I get a phone call when I'm waiting for
a friend in Oxford Circus.
It's like regards from a caring old friend which I need it badly on the
cool street in London. ( though we've met once only )

London 077


They've just won two pitches. They may need more people.
I feel the need to email Michael as a follow-up.

London 076


I long for good news from Michael, the first creative director I saw.
It's mid August now, where is the Yakult project he mentioned?
I find this from the blog of Wieden + Kennedy
when I surf the internet in mid-night as my usual habit.

London 075


motto: When you don't know what to do, just do nothing!

I need a break. Then I start a lifestyle like those
who have migrated to Canada after retirement.
I do nothing but watching 'The Greed of Men'
(old Hong Kong tv series) while drinking coke and eating crisp all day.

London 074


caption: Self-accusation, self-pity, self-encouragement

It led to a period of gloomy introspection.
I tried hard to find out what I've done wrong.
However, I can't stand it any longer.
I feel that I'm going insane!

17.12.06

London 073


The packet is returned from Mother,
Such a rejection being delivered by this postman,
it's too cruel to me!

London 072


*RECONSTRUCTION

Actually, I heard someone knocking on the door
when i was sleeping, I just can't be bothered.
Together with the 'fuck' with disappointment that
I heard a few second before the big boom...I guess....

Crazy postman! He must have thrown the packet
from the ground floor through the window
into my room which is on the first floor!!!

Firstly, didn't he need me to sign to confirm the delivery?

Secondly, there are four people living in this four rooms
shared house, how did he know that this is my room?

Thirdly, what if my bed is beside the window?
Such a big packet can kill me!